Creative Director | Brand Storyteller | Head of Brand & Creative
I help growth-stage and mid-size companies elevate their brand, unify their voice, and scale creative output—with a focus on strategic storytelling that drives clarity, conversion, and credibility.
Trusted by top brands including Google, Dolby, Microsoft, PayPal, eBay, Wells Fargo, Bank of America and many others. Scaling startups in tech, fintech, digital consumer experiences, pro audio and more.
Core services:
Brand Messaging & Narrative Frameworks
Distill complex information into clear, compelling brand stories and positioning platforms.Campaign Concepting & Creative Direction
Develop and lead strategic, multi-channel campaigns with bold creative and cohesive storytelling.Website & Marketing Copywriting
Craft SEO-informed, conversion-focused copy that unifies brand voice across web and digital touchpoints.Video & Scriptwriting
Write sharp, emotionally resonant scripts and treatments with strong pacing and narrative flow.Naming & Verbal Identity
Lead naming, tagline development, and tone-of-voice systems grounded in strategic and linguistic thinking.Executive Communications & Deck Writing
Build persuasive, high-impact presentations and internal narratives for leadership and brand storytelling.Creative Oversight & Vendor Management
Guide remote teams and freelancers (design, video, dev) to deliver cohesive, high-quality brand assets.
Recent wins:
Spearheaded brand strategy for a fintech firm, increasing YouTube engagement by 10,000% and driving sustained SEO growth through elevated messaging.
Built and led a remote creative team and agency partnership, delivering high-impact campaigns while significantly reducing costs compared to traditional U.S. agencies.
Operationalized internal sales and marketing efforts, aligning them with external partners and hitting sales goals for 8 consecutive months since joining.
Availability:
Fractional Creative Director / Head of Brand
Project-Based Engagements (Brand, Web, Content)
Remote-first | Based in the Bay Area | Open to select on-site work